Sr. Marketing Manager

About us

Wellness Biohacker is a pre-launch D2C health and wellness brand. We're starting out with
clinical-grade red light therapy devices for the US biohacking and longevity market, with more
products to follow.

The role

We're looking for a senior operator to take full ownership of marketing. The founder focuses on
vision and spotting opportunities. You take it from there: you decide what's worth pursuing, build
the plan, and run the engine. You'll work directly with the founder and lead the marketing team.

Key responsibilities

• Strategy and evaluation: Assess the founder's ideas and opportunities, decide which are worth pursuing, and present feasibility reports with a clear go or no-go recommendation.
• Planning and execution: Build the strategy, timelines, and budget for approved initiatives, then launch and run them.
• E-commerce growth: Own US e-commerce growth across Meta ads, Google Ads,

SEO, CRO, email/SMS, and copy direction.

• AI-driven workflows: Build AI tools into the team's daily work to move faster and operate more efficiently.
• Reporting: Meet with the founder weekly to review progress, spend, and whether you're on track. Audit performance and advise where to invest more or pull back.
• Team building: Identify the roles you need, then hire and lead the team.

Requirements

• 7+ years in e-commerce marketing, including senior or leadership experience
• A proven record growing D2C brands in the US market, ideally in wellness, health, or beauty
• Hands-on Meta ads expertise, with a history of scaling campaigns profitably
• Google Ads experience
• Strong SEO knowledge, including technical, content, and e-commerce SEO
• Shopify proficiency
• Deep comfort with AI tools: you actively use them for research, content, creative, and automation, and build them into workflows
• Experience at a pre-launch or early-stage brand

• A strong grasp of the numbers (CAC, ROAS, LTV, margins)
• Sharp copy sense and a solid understanding of American consumers

Why join us

• Real ownership: build the marketing function from day one
• Work directly with the founder on strategy and growth
• Shape a new brand in the fast-growing US wellness and longevity space